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Brand Building of Higher Education Institutions Case study: Islamic University of Gaza – MBA students’ perspective

Al Shorafa, Hala Naem (الجامعة الإسلامية - غزة, 2017)
Even though brand is a well-known concept in the business sector, the application of branding in the field of higher education is relatively new. Therefore, this research aims to investigate the important touchpoints in ...
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The Effect of Corporate Social Responsibility on Loyalty According to the Role of Mediators (Satisfaction, Trust and Corporate Image)– From Clients Perspective Case Study: Bank of Palestine – Gaza Strip

Abo Samra, Mona Younis (الجامعة الإسلامية - غزة, 2017)
The main purpose of this study is to examine the effect of Corporate Social Responsibility (CSR) on Bank of Palestine's clients loyalty in Gaza Strip, and to explore the role of mediators ( satisfaction, trust and corporate ...
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The role of Social networks in perspective the Palestinian product from the Islamic university students at the Gaza strip

نعيم, وفاء محمد جبر (الجامعة الإسلامية - غزة, 2017)
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the role of top management in building second row leadership at unrwa , gaza

منصور, اسماعيل عوض (الجامعة الإسلامية - غزة, 2017)
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The Impact of Electronic Word-of-Mouth on Household Customers Behavioral Intention to Change Internet Services Provider: The Moderating Role of Customer-Firm Relationship Characteristics The Moderating Role of Customer-Firm Relationship Characteristics ...

Abo Algomssan, Amjad Jehad (الجامعة الإسلامية - غزة, 2017)
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The Role of Marketing Intelligence in Achieving Competitive Advantage Case Study: Internet Service Provider Companies in The Gaza Strip

Al Saqqa, Ahmed Hesham (الجامعة الإسلامية - غزة, 2017)
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viral marketing and its impact on consumers purchasing decisiuon - making process : astudy on social networking sites used by isllamic university students in the gaza strip

ثابت, هدى محمد (الجامعة الإسلامية - غزة, 2017)
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the impact of green marketing on the behavior of the consumer towards the green product in the gaza strip from academice and admintrators of the islamic university perspectives

الاغا, حنان تحسين عيد (الجامعة الإسلامية - غزة, 2017)
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The External Factors Affecting the Supply Chain Responsiveness at UNRWA Gaza

Nasman, Wafaa A (الجامعة الإسلامية - غزة, 2017)
Supply chain is a set of facilities, suppliers, customers, products and methods of controlling, purchasing and distributing inventory; it links suppliers and customers in all processes involved in transforming raw materials ...
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the effectiveness of fundraising unit in civil society organizations and its role in achieving sustatinable

المصري, محمد اسماعيل (اكاديمية الادارة و السياسة للدراسات العليا, 2017)

The institutional repository of the Islamic University of Gaza was established as part of the ROMOR project that has been co-funded with support from the European Commission under the ERASMUS + European programme. This publication reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

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AuthorAbo Algomssan, Amjad Jehad (1)Abo Samra, Mona Younis (1)Al Shorafa, Hala Naem (1)Al-Saqqa, Ahmed Hesham (1) Nasman, Wafaa A (1) الاغا, حنان تحسين عيد (1) المصري, محمد اسماعيل (1) ثابت, هدى محمد (1) منصور, اسماعيل عوض (1) نعيم, وفاء محمد جبر (1)Supervisor
وادي, رشدي عبد اللطيف (10)
Elnamrouty, Khalil (1)Date Issued
2017 (10)

The institutional repository of the Islamic University of Gaza was established as part of the ROMOR project that has been co-funded with support from the European Commission under the ERASMUS + European programme. This publication reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

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