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http://hdl.handle.net/20.500.12358/23596
TitleFactors influencing the reading of Palestinian newspapers Field study on the application of Palestinian universities
Title in Arabicالعوامل المؤثرة في قارئية الصحف الفلسطينية دراسة ميدانية بالتطبيق على الجامعات الفلسطينية
Abstract

This study is important because of the importance of visual research, which is increasing in light of some factors related to the intense competition between the means of communication in order to attract the attention of the public and the continuous change in the tastes of the media audience. The problem of this study is the analysis of the level of Palestinian newspapers, The study presented a number of questions and hypotheses, some of which are related to the reader itself, and some relate to their relation to the Palestinian press and its relationship to other means of communication. The study also relied on two basic theories: the theory of uses, Zerah rely on the media, and the study belong to descriptive analytical studies, where the researcher used the media survey method, as the researcher used the newspaper survey as an essential tool for the study. The study population was represented by university youth at the Islamic University in Gaza. A random sample of 400 members of the community was selected. The study found a number of results. The most important results were the lack of regular reading by the Palestinian press. One hour a day to read their favorite newspaper.

Authors
المناعمة, وائل عبد الرزاق
TypeJournal Article
Date2018
LanguageEnglish
Published inIUG Journal of Humanities Research
SeriesVolume: 26, Number: 2
Publisherالجامعة الإسلامية - غزة
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  • Staff Publications- Faculty of Art [315]
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The institutional repository of the Islamic University of Gaza was established as part of the ROMOR project that has been co-funded with support from the European Commission under the ERASMUS + European programme. This publication reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

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The institutional repository of the Islamic University of Gaza was established as part of the ROMOR project that has been co-funded with support from the European Commission under the ERASMUS + European programme. This publication reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

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